Vinitha Shetty is a blogger, stylist and a production manager. An all-rounder, ‘Beingnita’ is a blog about a girl next door’s journey which strives on figuring out latest trends. The idea behind the blog is to have an individual style intact. She features high street, affordable luxury and even thrift buys giving rise to an array of personal style for a perfect look.
Vinitha’s blog is not your average blog, she says she does not see people accepting their flaws that often. Shetty adds, ‘I see it in their style, but they seem to not mention why or how they chose their outfit’. This is where she stands out from the crowd and does things differently. She makes each outfit a step-by-step!
The blogger prefers to dress comfortably with a touch of modern and desi styling. She features clothes that suit her the best irrespective of trends and adds her own touch to the outfit.
Mood, as well as her current weight, is her primary source of inspiration when it comes to fashion and style. Apart from that, she loves stalking other bloggers and their take on fashion.
A plethora of picture-perfect bloggers, with great skin and perfect body, made her want to start her own blog. She also wanted to represent women with different body types and skin tones.
Vinitha Shetty believes blogging is a great way for people who are invested in fashion to engage with those who do not take it as a full-time job and would find it helpful in terms of latest trends in the fashion world. ‘I think blogging is a huge responsibility as you want to give your end user the ultimate source of information’, mentions the blogger.
Being Nita is a variation of her name, the blog intends to show her audience a different side of her. A reform of herself – ‘Nita’
Beingnita’s audience is varied and consists of a majority of 16-year-olds looking for latest fashion ideas. Women in their mid-twenties look for relatable stories to read whereas women in their late twenties hunt for sustainable fashion via her blog!
The multifaceted blogger would like to venture out into making more videos in the near future. She uses a Canon 700D with a 50mm lens for her pictures.
Vinitha says, ‘If you like it, wear it. Trends and fashion faux pas are not the law!’ Someone who’d like to start blogging or is new to blogging, being true to oneself is a must. The ultimate point of blogging should be to portray one’s true version and not a make-believe persona!
Words by Harpreet
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